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 internet
 n. a worldwide network  of computer
 networks using TCP/IP to communicate.. 
 
web
 n. collection of internet sites accessible 
 through the hypertext transfer protocol.
 

 

Whether your planning your first website or you already have a presence on the web, there is one important question you must ask yourself:

"What's the point of having a website if nobody knows it's there?"

Having a website that no-one can find can mean missed opportunities and perhaps even lost revenue!

absolute business servicessearch engine optimisation - the process of addressing the above question.  We analyse your site content to ensure that it is attractive to all the major search engines.  The better the optimisation, the higher up the search engine rankings your site will appear.

The use of keywords plays a major part in optimisation.  However, they are only of value if they are relevant to your site content.  Early search engines were duped by unscrupulous companies using  irrelevant keywords which would guide unknowing surfers to wholly inappropriate sites.  Experience and technology now make this almost impossible.

No one should guarantee a ranking from Search Engine Optimisation. Search engines on the Internet regularly change their techniques to differentiate their results from one another. What works one day might not work the next day.  This is optimisation, a vital part of internet marketing.

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